Case Study: Info in a Flash
Feb 2, 2021
Item: 8GB Custom USB 2.0 Flash Drive
Purpose: Provide information about the school and programs
Audience: Students and prospective students
A community college was looking for a unique way to distribute a handbook including the code of conduct, campus info, frequently used phone numbers, and email addresses to first-year students. The handbook featured details on certificate and degree programs, as well as additional information on navigating their first year of college.
The school chose this custom flash drive in the shape of a raft because the campus was named for a nearby river where students frequently went rafting. The drives were partitioned to be non-erasable for the loaded handbook materials, and still allowed for 7GB worth of additional storage. A lanyard loop was included to be easily carried all over campus.
Students found the flash drives to be beneficial and used them throughout the school year for assignments, media storage, and the included handbook as a resource for frequently asked questions.
Source: BIC Graphic